The pilot

The pilot

The Spanish members of TV-RING has been developing and testing the multi-camera service thanks to the collaboration of the municipality of Gurb (Barcelona) and GuifiNET, a Telecommunication Network as a Commons. With more than 80 people distributed in 20 houses, the project conducted almost 20 activities from December 2014 to December 2015.

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Users in Gurb listening to the first presentation of actions.

 

Phase 1: Initial set-up, tests, requirements gathering and refinement.

Each house in Gurb involved with the pilot  was provided with an HbbTV 1.5 compliant TV device. The users meet the consortium and the objectives of the project were explained. During this face-to-face meeting, project partners had the chance to know personally the users. After this first preparation work, a set of actions were prepared to gather the first feedback from users. The content chosen was Oh Happy Day, a Catalan TV show.

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Oh Happy day screenshot.

 

During this period, it was evaluated:

  • Validate user panel engagement
  • Test the content network delivery
  • Test the TVC DASH streamer with the distributed smart connected TVs
  • Test HbbTV and MPEG-DASH for live content
  • Test multi-camera initial prototype

 

This test consisted of asking each household to view some specific chapters of the show selected for the pilot using the new HbbTV application that makes use of MPEG-DASH and HbbTV v1.5 as the underlying technologies. Three different concrete actions were scheduled with the users on three different dates (11th, 15th and 20th of December 2014). During this phase, it was also a perfect occasion to visit and interview participants, and gather first-hand feedback and requirements. All the inputs taken during this stage were later used to refine the application.

Phase 2: Going Live

The second phase moved to other typology of contents, choosing one of the most successful sports in Europe: Football. Now, the multi-camera service was implemented for a football match involving FC Barcelona. Complementary actions were organised, taking as main content a Mayoral elections special programme. With this second content, it was extremely relevant the addition of a Second Screen application that was used as remote controller. Users could switch among the different cameras with just one click. This modifiction was introduced as a consequence of the users requests.

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Capture of the multi-camera service during Barcelona’s mayoral debate.

 

Evaluation was focused on:

  • Test the content network delivery for live content.
  • Test MPEG-DASH for live sport events.
  • Test multi-camera in sports context.
  • Generate detailed usability and user experience statistics.
  • Evaluation of the 2nd Screen Framework.

Phase 3: Final open pilots

Once the application was more mature, some tests were done in an Open environment, which means that all those living in Catalonia and with and HbbTV 1.5 device, would be able to access the service. With this purpose, three actions were prepared: the Catalan national Day Rally (11th of September) and a Champions League match (29th of September and 24th of November).

  • Test the content network delivery for live open content.
  • Test MPEG-DASH for live information news events.
  • Test multi-camera in information news context.
  • Generate detailed usability and user experience statistics to further evaluate the live sports event scenario.
  • Test MPEG-DASH for live sport events.
  • Test multi-camera in sports context.
  • Test second screen application.
  • Generate statistics on summative evaluation of the piloted services from the user panel.
  • Generate content consumption and application usage data from the live audience group.
  • Generate statistics on user evaluation of the piloted services from the live audience group.
  • Generate qualitative and contextual data from user-generated Twitter feed

The richness of data gathered during these final events was critical to gather relevant results to evaluate the pilots and really understand which was the opinion of the users.